Past Work
Apple Music
Content Design Producer Working within Apple Music’s design organization, I produce brand design systems, playlist artwork and campaign toolkits across a fast-moving global platform. My role sits at the intersection of creative, production and operations, bringing structure to complex work while partnering across design, leadership, legal, external artists and agencies.
Hourglass Cosmetics
Creative + Marketing OperationsAt Hourglass, I led creative and marketing operations across global campaigns, product launches and experiential moments. Over three years, my role grew from creative project management into broader operational leadership, spanning production, team management, agency partnerships, multimillion-dollar budgets and the systems that kept creative work moving efficiently at scale.
Highlight Campaigns
2024 Launch Of ‘Barneys New York x Hourglass Pop Up’
Engagement Metrics: 2B+ Media Impressions | 18 sold out events at pop-up over 6 weeks | WWD Beauty 2024 ‘Collaboration of the Year’ Winner
2023 Launch Of ‘Unlocked Satin Creme Lipstick’
Engagement Metrics: 1.4B+ Media Impressions at launch | $+2M in sales at launch | #1 Lipstick in sales at launch on Sephora.com
2022 Launch Of ‘Ambient Soft Glow Foundation’
Engagement Metrics: 1.2B+ Media Impressions at launch | +39M earned global social impressions | Sales outperformed forecasting across all global retailers.
72andSunny
Brand/Account Management I began my career at 72andSunny, producing and managing integrated campaigns for global brands including United Airlines, smartwater, Allstate, eBay and Dropbox. The agency shaped how I work today: collaborative, solutions-focused and deeply comfortable navigating ambitious creative ideas with a lot of moving parts.
Highlight Campaigns
2021 smartwater+ Launch & Brand Refresh (Coca-Cola Company)
2019 Allstate Auto Mayhem w/ Tina Fey
